Mahomes, a three-time Super Bowl winner and face of the NFL, was brought in to add star power to the show and capitalize on his popularity.
However, his role as a heel was a strategic decision tied to a sponsorship deal involving Logan Paul and Prime energy drink. WWE has a history of partnering with the NFL to boost its media coverage, Despite any backlash, WWE’s collaboration with Prime, especially with Logan Paul’s involvement, is likely to continue as it helps attract a wider audience to the world of professional wrestling.
